7月5日 星期五|   Friday,  July5^th

09:00-20:00

参会报到注册

地点：银川国际交流中心酒店会议区一层东大堂

Registration

Venue:East lobby, First Floor, Meeting Area of Yinchuan International Convention Centre Hotel

16:00-16:30

2019中国国际商标品牌节外事会见（受邀者参加）

地  点：银川国际交流中心酒店贵宾接见厅1

Protocol Meeting (By Invitation)

Venue: VIP Reception Hall 1, Yinchuan International Convention Center Hotel

17:30-19:30

2019中国国际商标品牌节欢迎会

地  点：银川国际会展中心E厅

Welcome Dinner

Venue: E Hall, Yinchuan International Exhibition Center

7月6日 上午星期六|  Saturday, July 6^th

08:30-09:10

2019中华品牌商标博览会领导巡展

地点：银川国际会展中心B、C、D厅

Preview of Exhibitions of 2019 China Trademark Festival

Venue: B, C, D Hall,

Yinchuan International Exhibition Center

7月6日 上午星期六 |  Saturday, July 6th

2019中国国际商标品牌节开幕式：加强商标品牌保护 共建创新发展之路（同声传译）

Opening Ceremony of 2019 China Trademark Festival：Strengthen Trademark Protection, Promote Innovation Development ( with Simultaneous Interpretation)  

协办单位：国美酒业集团股份有限公司

Sponsor: Guomei Liquor Group

09:20-10:00

主持人：中华商标协会会长马夫 | Moderator:MA Fu, President, CTA

地点：银川国际会展中心E厅 |Venue: E Hall, Yinchuan International Exhibition Center

09:30-09:40

宁夏区政府领导

Speaker: Official from Ningxia Hui Autonomous Region  Government

09:40-09:50

国家知识产权局领导

Speaker:Official from CNIPA

09:50-09:55

宣布开幕

Announcement of the opening of CTF 2019

09:55-10:00

休息

Tea Break

7月6日上午 星期六|  Saturday, July  6^th

10:00-12:00

主 论 坛：第六届中国品牌经济高峰论坛（同声传译）

MAIN FORUM: The 6th China Brand Economy Summit Forum (with Simultaneous Interpretation)

主    题：加强商标品牌保护 共建创新发展之路

Theme: Strengthen Trademark Protection, Promote Innovation Development

协办单位：国美酒业集团股份有限公司

Sponsor: Guomei Liquor Group

主 持 人：特邀

Moderator: Specially invited moderator

地    点：银川国际会展中心E厅

Venue: E Hall, Yinchuan International Exhibition Center

2019中国商标年会主论坛--第六届中国品牌经济高峰论坛以“加强商标品牌保护 共建创新发展之路”为主题，将邀请国家知识产权局领导、国内著名知识产权专家、中国工程院院士、全球知名企业法务总裁演讲。论坛紧紧围绕国家知识产权战略及商标品牌战略实施，以建设知识产权强国、营造公平竞争的市场环境、加强品牌国际合作为目标，充分发挥商标品牌的引领作用，促进我国企业商标品牌创新、保护、运用水平以及产业国际化发展水平的提高，打造更多适合国际市场需求、具有国际影响力的中国品牌，促进中国品牌世界共享。

The theme of the 6th China Brand Economy Summit Forum, the main forum of the 2019 China Trademark Annual Meeting, is "Strengthen Brand Protection, Promote Innovation Development". It will invite the leaders of the National Intellectual Property Administration, renowned domestic intellectual property experts, academicians of Chinese Academy of Engineering and the legal president of well-known global enterprises to give speeches. Focusing on the implementation of the national intellectual property strategy and trademark and brand strategy, the Forum aims to build a strong intellectual property country, create a market environment of fair competition and strengthen international cooperation of brands. It will give full play to the leading role of trademark and brand, promote the innovation, protection and utilization of Chinese enterprises' trademark and brand, and enhance the level of industrial internationalization development, so as to create more Chinese brands that meet the demand of international markets with international influence, and to promote the sharing of Chinese brands in the world.

10:00-10:20

银川市政府领导

Speaker: Yinchuan City Government Official

10:20-10:40

中国工程院院士孙九林

Speaker:SUN Jiulin, Academician of the Chinese Academy of Engineering

10:40-11:00

中国人民大学法学院教授刘春田

Speaker:LIU Chuntian, Professor of Law School, Renmin University of China

11:00-11:20

高德地图创始人成从武

Speaker:CHENG Congwu,Founder of Amap

11:20-11:40

雀巢品牌商业资产法务总长乔斯·切卡

Speaker:José Checa,General Counsel Brands & Marketing Properties of  Nestle SA   

11:40-12:00

国美酒业集团股份有限公司董事长武玉杰

Speaker: WU Yujie, Chairman, Guomei Liquor Group

7月6日 下午 星期六|  Saturday, July  6^th

平行会议一：国际商标法律动态论坛（同声传译）

Parallel Meeting 1: Forum on the Practices of International Trademark Law (Simultaneous Interpretation)

国际商标法律动态论坛将邀请国家知识产权局商标局及世界知识产权组织、美国专利商标局、英国知识产权局、欧盟知识产权局、日本特许厅、韩国特许厅等国家或组织的商标主管部门官员分别介绍本国（组织）商标法律及实践的最新发展情况，为企业实施商标品牌战略，参与国际竞争与合作提供最新最权威的法律动态及信息。

The Practices of International Trademark Law Forum will invite officials from Trademark Office of CNIPA and trademark departments of other countries and organizations including World Intellectual Property Organization(WIPO), US Patent and Trademark Office (USPTO), UK Intellectual Property Office (UKIPO), EU Intellectual Property Office (EUIPO), Japan Patent Office (JPO) and Korean Intellectual Property Office (KIPO) to introduce the latest development of the trademark laws and practices of Trademark Laws in their countries (organizations) respectively, which could provide the most authoritative and the latest legal development and information for enterprises to implement brand strategies and participate in the international competition and cooperation.

13:30-17:30

主持人：中华商标协会副会长、北京律盟知识产权副总经理钟红波|Moderator:Julia Hongbo ZHONG, Vice President of CTA and Lee and Li - Leaven IPR Agency Ltd

地  点：银川国际交流中心酒店黄河厅1+2| Venue:Yellow River Hall 1+2, Yinchuan International Convention Centre Hotel

13:30-14:00

世界知识产权组织（WIPO）中国办事处原副主任、WIPO中国办事处顾问、海牙体系专家吕国良

Speaker: LV Guoliang,Former Deputy Director and Counsel of WOC、Senior Program Specialist of the Hague Registry of WIPO

14:00-14:30

国家知识产权局条法司副处长夏涛

Speaker: XIA Tao,Deputy Director,Department of  Treaty and Law, CNIPA

14:30-15:00

美国驻华大使馆知识产权专员Duncan Willson

Speaker: Duncan Willson，IP Attaché, U.S. Embassy Beijing

15:00-15:20

茶歇

Tea Break

15:20-15:50

欧盟驻华代表团公使衔参赞、EUIPO知识产权专员马君泽

Speaker: Günther MARTEN, Minister Counsellor, EUIPO IP Attaché, EU Delegation to China

15:50-16:20

日本特许厅审查业务部商标课商标审查企划官MOGI Yusuke

Speaker:MOGI Yusuke, Trademark Examination and Project Officer, JPO

16:20-16:50

韩国特许厅商标审查政策课副课长KIJOONG Song

Speaker:KIJOONG Song,Deputy Director,Trademark Examination Policy Division, Korean IP Office (KIPO)

16:50-17:20

英国知识产权局知识产权专员Cerian FOULKES

Speaker:Cerian FOULKES, Intellectual Property specialist of the UK Intellectual Property Office(UKIPO)

17:20-17:30

互动交流

Q & A

7月6日下午  星期六  |  Saturday, July 6^th

平行会议二：商标典型案例评析论坛--商标法修改之授权确权实体条款的整合（同声传译）

Parallel Meeting 2: Typical Trademark Cases Review and Analysis - Integration of Provisions of Trademark Right Authorization and Confirmation in the Revision of Trademark Law (Simultaneous Interpretation)

协办单位：北京正理商标事务所有限公司

广药集团

广州白云山医药集团股份有限公司白云山制药总厂

Sponsor: Beijing Janlea Trademark Agency Co., Ltd

         Guangzhou Pharmaceutical Holdings Limited (GPHL)

Guangzhou Baiyunshan Pharmaceutical Holdings Co,Ltd. Baiyunshan Pharmaceutical General Factory

本论坛由北京正理知识产权、广药集团和白云山制药总厂共同协办，主题为“商标法修改之商标授权确权实体条款的整合”。本论坛聚焦商标法修改这一热点，重点探索如何通过修法将授权确权实体条款重新进行梳理和整合，以解决商标法在适用上的痛点和难点，届时来自立法、司法、行政、学界、企业各界的专家将围绕论坛主题进行精彩演讲，并与大家分享最新的立法司法动向。在论坛期间，将发布2018-2019“优秀商标代理案例”并进行精彩点评。

The Typical Trademark Cases Evaluation and Analysis Forum is the most popular forum in the previous trademark brand festivals. This time the forum, which is co-organized by Beijing Janlea Intellectual Property Company、GPHLand Baiyunshan Pharmaceutical General Factory, will be held on July 6th, 2019 and the theme is “Integration of Provisions of Trademark Right Authorization and Confirmation in the Revision of Trademark Law " Three topics In this forum will become the focus of attention:

First, Highlighted Theme.

As in the previous session, this forum still focuses on the hotspot of trademark law modification, focusing on how to reorganize and integrate the provisions of trademark right authorization determination through revising the trademark law to solve the sore points and dilemmas in the application of the trademark law.

Second, Impressive Lineup of Guests

The forum's keynote speaker has a strong lineup of experts from the legislative, judicial, administrative, academic, and corporate circles. They will give a wonderful speech around the theme of the forum and share with you the latest legislative and judicial trends.

Third, Typical Cases Unveiled

The highlight of this forum is the releasing of and wonderful comment on the 5th "Excellent Trademark Agency Cases".

13:30-17:10

主持人：中华商标协会副秘书长臧宝清 Moderator: ZANG  Baoqing, Deputy Secretary General, CTA

地  点：银川国际交流中心酒店银川厅1+2|Yinchuan Hall 1+2, Yinchuan International Exchange Center Hotel

13:30-13:50

国家知识产权局条法司副处长夏涛

Speaker: XIA Tao,Deputy Director,Department of  Treaty and Law, CNIPA

13:50-14:10

北京市高级人民法院知识产权庭审判长陶钧

Speaker: TAO Jun, Chief Judge，IPR Division of the Beijing High Court

14:10-14:30

北京知识产权法院法官芮松艳

Speaker: RUI Songyan,Judge, Beijing Intellectual Property Court

14:30-15:00

2018-2019优秀商标代理案例发布及点评(一)

主持人：中华商标协会副秘书长臧宝清

点评嘉宾：最高人民法院知识产权庭审判长王艳芳

Releasing and Commenting the Results of Excellent Cases Selection (I)

Moderator: ZANG  Baoqing, Deputy Secretary General, CTA

Commentator：WANG Yanfang, Chief Judge, Intellectual Property Tribunal, Supreme People’s Court

15:00-15:20

茶歇

Tea Break

15:20-15:40

国家知识产权局商标局代表

Speaker:TMO ,CNIPA

15:40-16:00

北京正理商标事务所有限公司副总经理张宏

Speaker: ZHANG Hong, Vice President, Beijing Janlea Trademark Agency Co., Ltd

16:00-16:20

中央民族大学法学院副教授熊文聪 

Speaker:XIONG Wencong,Associate Professor Law School in Minzu University of China

16:20-16:40

互动交流

Q & A

16:40-17:10

2018-2019优秀商标代理案例发布及点评(二)

主持人：中华商标协会副秘书长臧宝清

点评嘉宾：最高人民法院知识产权庭审判长王艳芳

Releasing and Commenting the Results of Excellent Cases Selection (II)

Moderator: ZANG Baoqing, Deputy Secretary General, CTA

Commentator：WANG Yanfang, Chief Judge, Intellectual Property Tribunal, Supreme People’s Court

7月6日下午  星期六  |  Saturday, July 6^th

平行会议三：“唤醒·开放·利用—商标大数据与品牌经济发展”交流研讨活动（同声传译）

Parallel Meeting 3：”Awakening ·Opening·Utilizing —Trademark Big Data and Brand Economy Development” Exchange Seminar

此次活动将由国家知识产权局公共服务司、商标局、中国统计信息咨询中心、人民大学、阿里巴巴、腾讯、科睿唯安、深圳市国标商标品牌大数据中心、天策商标专利事务所等就商标数据开放情况、商标数据开放与品牌经济发展的关系、商标数据服务知识产权保护、商标数据的分析利用、商标数据服务产业升级等相关内容进行主题发言，分享商标数据利用经验，更好的发挥商标数据对品牌经济发展的促进作用。

For this event, we will invite Public Service Department of CNIPA, Trademark office of CNIPA, China Statistical Information Consulting Center, Renmin University、Alibaba、Tencent、Clarivate Analytics、Guobiao Trademark & Brand Big Data Center and Tiance Trademark & Patent Office to deliver speeches about the situation of trademark data opening, its relation with the economic development of trademark,  trademark data service for intellectual property protection, the analysis and utilization of trademark data, and trademark data service for industry upgrade. Furthermore, they will be sharing their experience about how to make better use of trademark data in boosting brand economy development.

13:30-18:00

主持人：国家知识产权局公共服务司信息传播利用处处长冯宪萍|Moderator: FENG Xianping,InformationDissemination and UtilizationDivision,Public Service Department, CNIPA

地  点：银川国际交流中心酒店贵宾接见厅1

Venue: VIP Reception Hall 1, Yinchuan International Convention Center Hotel

13:30-13:35

国家知识产权局公共服务司副司长阙东平致开幕词

Opening Speech：QUE Dongping,Deputy Director General,  Public Service Department, CNIPA

13:35-13:55

国家知识产权局商标局数据信息管理处处长张世忠介绍商标数据开放情况

Speaker:ZHANG Shizhong,Director,Introduction of Trademark data opening by Data  Management  Division of the Trademark Office ,CNIPA

13:55-14:25

中国统计信息咨询中心主任，首页科技创始人江青

Speaker: JIANG Qing, Executive Director of China Statistical Information Consulting Center, Founder of Homepage Science and Technology

14:25-14:55

中国人民大学信息资源管理学院副教授，博士生导师钱明辉

Speaker: QIAN Minghui, Associate Professor,  Doctoral Supervisor of School of Information Resource Management Renmin University of China 

14:55-15:15

茶歇

Tea Break

1515-15:45

阿里巴巴知识产权保护中心总监樊俊伟

Speaker: FAN Junwei, Director of Alibaba IP Research Institute

15:45-16:15

腾讯公司知识产权部副总监望娟

Speaker:Betty WANG, Deputy Director of IP Department at Tencent Technology （Shenzhen）Co.,Ltd.

16:15-16:45

科睿唯安CompuMark及生命科学与制药事业部总经理胡大龙

Speaker: Travis HU, Senior Director of Clarivate Analytics CompuMark and Life Science

16:45-17:15

深圳国标商标品牌大数据中心主任李军

Speaker: LI Jun, Director of Shenzhen City Guobiao Trademark & Brand Big Data Center

17:15-17:45

天策商标专利事务所所长，四川中知慧智数据科技股份有限公司董事长王荔

Speaker: WANG Li, Chairman of Tiance IP Group

17:40-18:00

交流问答

Q & A

7月6日下午  星期六 | Saturday, July 6^th

平行会议四：商标审查审理实务论坛（同声传译）

Parallel Meeting 4: Forum on the Practices of Trademark Examination & Review  (with Simultaneous Interpretation)

协办单位：掌阅科技股份有限公司

Sponsor: IReader Technology Co., LTD

2019年国家知识产权局顺利完成机构改革，知识产权管理职能和运行机制完成了历史性重构。国家知识产权局将进一步深化商标注册便利化改革、开展“商标审查质量提升年行动”等重点工作。本论坛将为听众介绍商标授权确权环节的商标审查审理实务，展示商标局在规范商标注册秩序、全面加强知识产权保护方面所做的重要工作。

In 2019, the China National Intellectual Property Administration smoothly completed the institutional reform, and the function and operation mechanism of intellectual property management completed the historic reconstruction. CNIPA will further deepen the reform of trademark registration facilitation and carry out the key work of "Action for the Year Improving the Quality of Trademark Examination". This forum will introduce the practice of trademark examination and review in the process of trademark approval and confirmation, and show the important work done by the Trademark Office in standardizing the order of trademark registration and comprehensively strengthening the protection of intellectual property rights.

13:30-15:30

主持人：待定|  Moderator: to be decided

地  点：银川国际交流中心酒店银川厅3| Venue: Yinchuan Hall 3, Yinchuan International Convention Center Hotel

13:30-13:45

国家知识产权局商标局商标审查部门代表

Speaker:Representative of Trademark Office, CNIPA

13:45-14:00

国家知识产权局商标局商标审查部门代表

Speaker:Representative of Trademark Office, CNIPA

14:00-14:15

国家知识产权局商标局商标异议部门代表

Speaker:Representative of Trademark Office, CNIPA

14:15-14:30

国家知识产权局商标局商标异议部门代表

Speaker:Representative of Trademark Office, CNIPA

14:30-14:50

国家知识产权局商标局商标评审部门代表

Speaker:Representative of Trademark Office, CNIPA

14:50-15:05

国家知识产权局商标局商标评审部门代表

Speaker:Representative of Trademark Office, CNIPA

15:05-15:20

掌阅科技股份有限公司副总裁/总法律顾问吴迪

Speaker:Dee WU, Vice President and General Counsel

15:20-15:30

茶歇

Tea Break

7月6日下午  星期六 |  Saturday,July 6^th

平行会议五：商标审查审理疑难问题答疑（同声传译）

Parallel Meeting 5: Q&A on Difficult Issues in Trademark Examination and Review (with Simultaneous Interpretation)

协办单位：掌阅科技股份有限公司

Sponsor: IReader Technology Co., LTD

此环节将邀请商标局相关审查部门、异议部门、评审部门专家为听众解答商标申请注册实务中的热点焦点问题，为大家答疑解惑，与大家互动交流。

This Part will invite experts from trademark examination cooperation department, trademark examination department and trademark review & adjudication department to talk about the hot issues in the practice of trademark application and registration, answer questions and interact with the audience,.

15:30-17:00

主持人：待定 |Moderator:to be decided

地  点：银川国际交流中心酒店银川厅3

Venue: Yinchuan Hall 3, Yinchuan International Convention Center Hotel

国家知识产权局商标局商标审查部门代表

Speaker:Representative of Trademark Office, CNIPA

国家知识产权局商标局商标审查部门代表

Speaker:Representative of Trademark Office, CNIPA

国家知识产权局商标局商标异议部门代表

Speaker:Representative of Trademark Office, CNIPA

国家知识产权局商标局商标异议部门代表

Speaker:Representative of Trademark Office, CNIPA

国家知识产权局商标局商标评审部门代表

Speaker:Representative of Trademark Office, CNIPA

国家知识产权局商标局商标评审部门代表

Speaker:Representative of Trademark Office, CNIPA

7月6日下午  星期六 |  Saturday, July 6^th 

平行会议六：商标国际注册马德里体系用户圆桌会（同声传译）

Parallel Meeting 6: Roundtable on the Better Use of the Madrid System (with Simultaneous Interpretation)  

马德里体系是有127年历史的世界上最早的国际商标注册体系，它起源于1891年签订的马德里协定。该协定是建立在保护工业产权巴黎公约的基础上，体现了《巴黎公约》保护协定的原则。1996年4月1日，马德里议定书正式实施，形成了执行两个条约的统一体系，为全球的商标所有人提供一个选择。

马德里商标国际注册圆桌会议将有来自世界知识产权组织（WIPO）的官员、国家知识产权局商标局国际处的负责人以及商标所有人、代理人参加会议，与会人员将就马德里商标国际注册过程中的相关规则、实际操作等问题进行交流探讨。

The Madrid system is the earliest international trademark registration system in the world with a history of 127 years. It originated from the Madrid Agreement signed in 1891. The agreement is based on the Paris Convention for the Protection of Industrial Property Rights and embodies the principles of the Paris Convention. On April 1, 1996, the Madrid Protocol was formally implemented, forming a unified system for the implementation of the two treaties, providing a choice for trademark owners worldwide.

The Madrid Roundtable on International Registration of Trademarks will be attended by officials from the World Intellectual Property Organization (WIPO), head of the International Division of the Trademark Office of CNIPA, as well as trademark owners and agents. Participants will discuss the relevant rules and practical operation in the process of international registration of Madrid trademarks.

14:00-18:00

主持人：WIPO中国办事处| Moderator: WIPO Office in China

地  点：银川国际交流中心酒店多功能厅7

Venue:Multifunctional Hall 7, Yinchuan International Convention Centre Hotel

14:00-14:15

开幕致辞

中华商标协会副秘书长吴东平

Opening  Remarks：

WU Dongping, Deputy General Secretary of  CTA

Representative of WIPO

WIPO 代表

14:15- 15:00

马德里体系的最新发展状况

Update on the Madrid System

马德里运营司组长艾琳∙乌玛丽

Speaker:Ms. Aileen Umali, Coordinator, Madrid Operations Division, WIPO

15:00-15:45

中国马德里国际注册应用情况

Use of the Madrid System in China

国家知识产权局商标局代表

Speaker: Representative of CNIPA Trademark Office

15:45-16:30

马德里国际注册体系运用技巧

Practical Aspects of Using the Madrid System

国家知识产权局商标局代表

马德里运营司组长艾琳∙乌玛丽

Speaker:Representative of CNIPA Trademark Office

Ms. Aileen Umali, Coordinator, Madrid Operations Division, WIPO

16:30- 17:15

马德里体系电子服务与电子通讯最新进展

Latest Development of E-services and E-communications

国家知识产权局商标局代表

世界知识产权组织中国办事处业务主管张俊琴 

Speaker:Representative of CNIPA Trademark Office

Ms. Zhang Junqin, Counsellor, WIPO Office in China

17:15-17:45

研讨问答

Open Floor Discussion

17:45-18:00

闭幕

Conclusion

7月6日下午  星期六 | Saturday, July 6^th

平行会议七：INTA论坛--建立信任-品牌如何在不同国家和不断更迭中建立消费者信任（同声传译）

Parallel Conference 7: INTA Forum - Building Trust - How Brands Build Consumer Trust in Different Countries and Continuous Changes (with Simultaneous Interpretation)

众所周知，对于国际品牌来说，如何与不同国家、不同时代的消费者建立联系显得尤为重要。那么这些国际品牌是如何在维持品牌完整性的同时成功做到的呢？

在INTA 论坛上，演讲嘉宾将共同探讨这一系列的问题及与之相关的中美商标法、版权法和广告法，并将就下列问题发表看法：

国际品牌在不同年代和不同时代消费者之间的推广有何不同？在不同国家有何不同？

在社交媒体的强大辐射和宣传词的使用中有何问题？现行的商标法和广告法是否提供了足够的保护？

 位于总部和地区的商标部门分别面临怎样的困难？

对于初次迈向国际市场的中国品牌来说有怎样的挑战？

As we all know, for international brands, how to establish contact with consumers in different countries and different times is particularly important. So how do these international brands achieve this while maintaining brand integrity?

At the INTA Forum, the speakers will discuss this series of issues together with the relevant trademark law, copyright law and advertising law of China and the United States, and will express their views on the following issues:

What are the differences in the promotion of international brands between different generations and different times of consumers? How are they different in different countries?

What are the problems with the powerful radiation of social media and the use of propaganda? Do the existing trademark law and advertising law provide adequate protection?

What are the difficulties faced by the trademark departments located at headquarters and regions?

What are the challenges for the Chinese brands to enter the international market for the first time?

13:30-15:30

主持人：北京市路盛律师事务所商标业务主管杨熠

丨Moderator：Amanda Yang, Head of Trademark Team, Lusheng Law Firm

地点：银川国际交流中心酒店贵宾接见厅2

丨Venue: VIP Reception Hall 2, Yinchuan International Convention Center Hotel

13:30 -13:40

 INTA 2019主席David Lossignol

David Lossignol，INTA’s 2019 President

13:40-14:00

 Whittard中国总经理 Lexie Morris

Lexie Morris，General Manager-China，Whittard 

14:00 -14:20

 New Balance高级品牌保护经理施晴

Angela Shi, Senior Manager for Intellectual Property protection, New Balance Athletics

14:20-14:40

苏宁易购集团股份有限公司知识产权总监郭晨辉

Guo Chenhui, Director, Intellectual Property Rights Dept. Legal Center, Suning.com Co.,Ltd

14:40 -15:10

小组讨论

Panel Discussion

15:10 -15:25

问答环节

Q&A

15:25-15:30

结束

Closing remarks

7月6日下午  星期六|   Saturday,July 6^th

平行会议八：集佳沙龙--我国商标权滥用的规制机制和利用策略（同声传译）

Parallel Conference 8: Unitalen Salon-Regulatory Mechanism against Abuse of Trademark Rights in China and Legitimate Owners’ Coping Strategy (with Simultaneous Interpretation)

恶意注册是因，商标权滥用是果，对商标权滥用行为进行司法规制，不仅可以打击恶意诉讼、恶意投诉等权利滥用行为，还可以反过来遏制恶意注册。最高院“歌力思”案、最高院改判“优衣库”案、天津高院“爱这城”案等一系列案件，在认定原告注册商标存在恶意抢注或不以使用为目的批量囤积等不当注册情形的基础上，驳回原告的诉讼请求；江苏高院、北京知识产权法院“比特TELEMATRIX”两案、浙江高院“CPU”案、杭州中院拜耳“确美同”案等系列案件，则更进一步，将恶意注册人作为被告并判决其承担赔偿责任。前述系列案件初步勾勒出制止商标权滥用的框架，也推动商标权滥用的司法规制成为商标法领域的又一个新的热点问题。与会专家、法官将围绕商标权滥用有哪些表现形式，对应存在哪些规制措施，商标权滥用的构成要件有哪些，商标权滥用的赔偿范围如何确定，恶意诉讼损害责任纠纷、不侵权之诉以及商标法修正案中对恶意诉讼的处罚如何进行协调，以及正当权利人如何利用前述规制机制、“反守为攻”等等问题，充分探讨和分享各自的心得体会。

The abuse of trademark rights is caused by malicious registration. Judicial regulations of the abuse of trademark rights can not only combat malicious litigations, malicious complaints, and other forms of abuses of rights, but also curb malicious registration in return. In the Supreme Court’s Ellassay and Uniqlo cases and Tianjin High Court’s A-Z TOWN case, etc., courts dismissed plaintiffs’ claims when courts found that plaintiffs maliciously registered trademarks or hoarded trademarks without the intention of use; in the two Teletel TELEMATRIX cases heard respectively by Jiangsu High Court and Beijing IP Court , Zhejiang High Court’s CPU case, and the Hangzhou Intermediate Court’s Bayer’s Yesimei case, courts went further and held that malicious registrars, as defendants in the cases, were liable. Courts initially outline the framework for preventing the abuse of trademark rights in the above-said cases, and judicial regulations of the abuse of trademark rights became a new hot issue in trademark law. Experts and judges will fully discuss, explore, and share their experiences at the conference. The main topics of this conference are:

1.   What are the forms of the abuse of trademark rights?

2.   What are the regulatory measures?

3.    What are the elements of the abuse of trademark rights?

4.    How to determine the scope of compensation and damages for the abuse of trademark rights?

5. How to coordinate malicious litigations, non-infringement litigations, and new Trademark Law’s punishment for malicious litigations?

6.   How legitimate rights holders properly utilize the above-said regulatory mechanisms?

13:30-17:10

主持人：中关村远见知识产权创新研究院院长余晖|

Moderator:  Yu Hui, President, Centergate Vision Intellectual Property Innovation Institute

地  点：银川国际交流中心酒店黄河厅3|Yellow River Hall 3, Yinchuan International Exchange Center Hotel

13:30-14:05

北京市高级人民法院知识产权庭庭长助理潘伟

Speaker: PAN Wei , Assistant to President of  IP Tribunal, Beijing High Court

14:05-14:40

国家知识产权局商标局

Speaker: TMO of  CNIPA

14:40-15:15

MLL商务律师事务所律师艾玲

Speaker: Livia Andermatt，Attorney-at-law, Meyerlustenberger Lachenal Ltd

15:15-15:30

茶歇

Tea Break

15:30-16:05

集佳律师事务所合伙人侯玉静

Speaker: HOU Yujing , Partner, Unitalen Attorneys at Law

16:05-16:40

北京知识产权法院法官周丽婷

Speaker: ZHOU Liting,Judge, Beijing IP Court

16:40-17:10

嘉宾现场互动交流

Interactive Section

7月6日晚  星期六 |  Saturday, July 6^th

点商标之夜招待会

Night of DOT Trademark Reception

时间：18:00-21:00

Time: 18:00-21:00

地点：银川喜来登酒店二楼贺兰山宴会厅

Venue: Helanshan Banquet Hall, 2F, Sheraton Hotel Yinchuan

7月7日上午  星期日 | Sunday, July 7^th 

平行会议一：商标行政保护局长论坛（同声传译）

Parallel Meeting 1: Forum of Directors on Administrative Protection of Trademarks (with Simultaneous Interpretation)

主办单位：中华商标协会、中国市场监管报社、宁夏回族自治区市场监督管理厅

Organizer: CTA, China Market Regulatory Newspaper, Market Regulation Department of Ningxia Hui Autonomous Region

协办单位：北京小罐茶业有限公司|BEIJING XIAOGUAN CHA CO. LTD

商标行政保护是知识产权保护的重要途径之一，具有主动出击、集群行动、快捷高效的特点，备受认可与关注。为深入贯彻落实党中央国务院关于严格知识产权保护的决策部署，全面加强商标权保护，指导提升商标权行政保护工作水平，有力震慑商标侵权行为，积极塑造良好营商环境，国家知识产权局在今年组织了“2018年度商标行政保护十大典型案例”评选发布活动。中华商标协会、中国市场监管报社、宁夏回族自治区市场监督管理厅继续共同主办市场监管（知识产权）局长论坛，邀请国家知识产权局有关领导及获选“2018年度商标行政保护十大典型案例”所在省、市市场监管（知识产权）局领导出席，分享在商标保护工作中的好经验、好做法，以展示国家知识产权部门和市场监管部门商标行政保护工作的成效，营造全社会尊重知识产权的良好氛围。

Trademark administrative protection is one of the important ways to protect intellectual property rights. It has the characteristics of initiative, cluster action, fast and efficient, and has attracted much recognition and attention. The Trademark Office of CNIPA and the China Market Regulatory Newspaper have jointly carried out the selection of typical cases of administrative protection of trademarks for four consecutive years. The selected cases have outstanding characteristics. There are both cross-regional joint law enforcement and cross-departmental joint law enforcement, and have strong typical significance. Therefore, China Trademark Association, China Market Regulatory Newspaper and Market Regulation Department of Ningxia Hui Autonomous Region continue to co-organize the Forum of Market Regulatory Directors, inviting the leaders of CNIPA and the leaders of the provincial and municipal market regulatory bureaus selected for the "Typical Cases of Trademark Administrative Protection in 2018" to attend and share good experiences and practices in the work of trademark protection in order to show the effectiveness of administrative protection of trademarks by intellectual property departments and market regulation departments, and create a good atmosphere for the whole society to respect intellectual property rights.

09:00-12:00  

主持人：中华商标协会会长马夫 | Moderator:MA Fu, President, CTA

地  点：银川国际交流中心酒店黄河厅1+2|

Venue: Yellow River Hall 1+2, Yinchuan International Convention Centre Hotel

09:00-09:05

中华商标协会会长马夫主持

Opening：MA Fu, President, CTA

09:05-09:15

国家市场监管总局执法稽查局副局长王胜利

Speaker:WANG Shengli,Deputy Director General,Bureau of Law Enforcement and Inspection,State Administration for Market Regulation

09:15-09:25

国家知识产权局知识产权保护司巡视员毛金生

Speaker: MAO Jinsheng,Counselor, IP Protection Department, CNIPA

09:25-09:35

中国市场监管报社副总编辑潘传龙

Speaker:PAN Chuanlong , Deputy Editor in Chief,State Administration for Market Regulation News

09:35-09:45

宁夏回族自治区市场监督管理厅（自治区知识产权局）党组副书记、厅长（局长）罗万里 

Speaker: LUO Wanli,Deputy secretary of the Leading Group of the Party Committee and Director of Market Regulation Department(Intellectual Property Department) of Ningxia Hui Autonomous Region

09:45-09:55

中国市场监管报社赠书仪式

Book Presentation Ceremony by  State Administration for Market Regulation News

09:55-10:10

上海市知识产权局党组成员、上海商标审查协作中心主任林海涵

Speaker: LIN Haihan,Member of the Party Committee of  Shanghai Intellectual Property Bureau,Deputy Director of Shanghai Trademark Examination Cooperation Center

10:10-10:25

河北省知识产权局局长高振峰

Speaker: GAO Zhenfeng,Director,Hebei Intellectual Property  Bureau

10:25-10:40

北京小罐茶业有限公司运营中心总经理曹卫

Speaker:CAO Wei, General Manager,Operation  Center of  Beijing Xiaoguan Cha Co.Ltd.

10:40-10:50

茶歇

Tea Break

10:50-11:05

广东省市场监督管理局（知识产权局）副局长何巨峰

Speaker: HE Jufeng,Director,Guangdong Administration for Market Regulation Bureau (Intellectual Property  Bureau)

11:05-11:20 

湖北省知识产权局副局长程浩

Speaker: CHENG Hao,Deputy Director,Hubei Intellectual Property Bureau

11:20-11:35

南京市知识产权局局长刘小斌

Speaker: LIU Xiaobin, Director,Nanjing Intellectual Property Office

11:35-11:50

深圳市市场监管局（市场稽查局）知识产权稽查处处长王向东

Speaker: WANG Xiangdong,Deputy Director,IP Supervision Division,Shenzhen Administration for Market Regulation（Market Supervision） Bureau  

11:50-12:00

中山大学法学院教授李扬点评

Commentator： Li Yang, Professor, Law School,,Zhongshan University

7月7日上午  星期日  |  Sunday, July 7^th 

平行会议二：MARQUES论坛--中国品牌走进欧洲（同声传译）

Parallel Meeting 2:MARQUES Forum-Chinese Brands go to Europe (with Simultaneous Interpretation)

1.中欧合作：提高维权意识，加强知识产权保护，促进商业发展和经济提升

2.最佳途径和法律保护措施：中外品牌如何在中国进行有效的知识产权维权

3.权威指导：中国品牌在海外的保护和管理，尤其是在欧洲的行政保护、司法保护以及海关保护

4.英国脱欧：对知识产权在欧洲的保护有多大影响

5.中欧及全球业者的行业视点：构建有效的品牌保护策略，竖立品牌组合管理和国际化的支柱，抓住机遇迎接挑战，为知识产权资产在国内国外的管理运营指点迷津

1.EU and China cooperation: raising awareness of and promoting the protection and enforcement of IPRs in favor of business development and economic boost.

2.Best practices and judicial protection for an effective IPR enforcement of domestic and foreign global brands in China.

3.Paramount guidance on protecting and management of Chinese brands abroad, notably in Europe, through administrative, judicial and customs enforcement procedures.

4.Implications of Brexit on IPR protection in Europe.

5.The industry perspective of global Chinese and European businesses: building effective brand protection strategy plans, key pillars for brand portfolio management and internationalization, and guidance about how to tackle the challenges arising from managing IPR assets domestically and overseas

09:00-12:00

主持人:欧洲商标权人协会外联部主任:亚历桑德拉·罗密欧

| Moderator:Ms.Alessandra Romeo, MARQUES External Relations Officer

地  点：银川国际交流中心酒店贵宾接见厅2

|Venue: VIP Reception Hall 2, Yinchuan International Convention Center Hotel

09:00-09:30

开幕及嘉宾致辞 Opening Remarks

09:00-09:05

中华商标协会副秘书长吴东平

Speaker:WU Dongping, Deputy General Secretary of CTA

09:05-09:10

欧洲商标权人协会前任主席/德国汉高副总裁吴伟·欧文博士

Speaker:Dr. Uwe OVER Past Chair of MARQUES and Corporate Vice President  of Henkel AG & Co. KGaA (Düsseldorf, Germany)

09:10-09:30

欧盟驻华代表团公使衔参赞、EUIPO知识产权专员马君泽

Speaker: Günther MARTEN, Minister Counsellor, EUIPO IP Attaché, EU Delegation to China

09:30-10:20

第一部分| Session 1

主持人：嘉东知识产权公司合伙人及MARQUES中国委员会委员廉运泽

Moderator:Yunze LIAN, Partner of Jadong IP Law Firm and member of MARQUES China Team

09:30-09:50

腾讯公司（深圳）知识产权部副总监及MARQUES中国委员会委员望娟

Speaker:Ms. Betty WANG,Deputy Director of IP Department of Tencent Technology (Shenzhen) Co., Ltd. and member of MARQUES China Team

09:50-10:10

HFG法律和知识产权公司（上海）高级顾问瑞纳特.范.麦伦士腾（王锐宁）

Speaker:Mr. Reinout van MALENSTEIN, Senior Counsel of HFG Law & Intellectual Property（Shanghai）

10:10-10:20

问答环节|Q&A Time

10:20-10:35

茶歇 |Coffee & Tea break

10:35-11:50

第二部分|Session 2

主持人：北京律盟知识产权副总经理及MARQUES中国委员会主席钟红波|Moderator：Ms. Julia Hongbo ZHONG, Vice President of Lee and Li - Leaven IPR Agency Ltd and Chair of MARQUES China Team

10:35-10:55

MARQUES前任主席/德国汉高副总裁吴伟·欧文博士

Speaker:Dr. Uwe OVER, Past Chair of MARQUES and Corporate Vice President  of Henkel AG & Co. KGaA (Düsseldorf, Germany)

10:55-11:15

荷兰艾布科公司商标律师及MARQUES中国委员会副主席米尔佳·德·韦德

Speaker:Ms. Mirjam DE WERD, European Trademark Attorney of Abcor BV and Vice Chair of MARQUES China Team

11:15-11:35

北京知识产权法院审判第二庭庭长、审判委员会委员张晓津

Speaker:ZHANG Xiaojin, Chief-Judge in the Second Trial Division and Member of the Adjudicatory Committee in Beijing Intellectual Property Court

11:35-11:50

问答环节|Q&A Time

11:50-12:00

 闭幕总结| Summation and Closure

7月7日上午  星期日 |  Sunday,July 7^th

平行会议三（同声传译）：

1.“万慧达北翔杯”首届中华商标协会全国高校商标热点问题辩论赛决赛

2. 君策论坛：决赛辩题专家解析——纯出口定牌加工所贴附“商标”是否构成商标使用？

3. “万慧达北翔杯”首届中华商标协会全国高校商标热点问题辩论赛颁奖仪式

Parallel Meeting Ⅲ（Simultaneous Interpretation）：

1. "Wanhuida Peksung Cup" 1st China Trademark Association National University Trademark Hot Issues Debate Competition

2. Justra Forum: Expert analysis on the topic of the final debate-- Does the “trademark” attached to the （Purely for export） OEM process constitute a trademark use?

3. Awarding Ceremony of the "Wanhuida Peksung Cup" 1st CTA National University Trademark Hot Issues Debate Competition

主办单位：中华商标协会| hosted by: China Trademark Association (CTA)

承办单位：北京君策知识产权发展中心、万慧达北翔知识产权集团、北京工商大学法学院

| organized by: Beijing Justra Intellectual Property Center/ Wanhuida Peksung IP Group / School of Law of Beijing Technology and Business University

为推进以“尊重知识、崇尚创新、诚信守法”为核心的知识产权文化建设，普及商标法律知识，促进知识产权人才培养，中华商标协会联合北京君策知识产权发展中心、万慧达北翔知识产权集团和北京工商大学法学院共同策划组织了“万慧达北翔杯”首届中华商标协会全国高校商标热点问题辩论赛。本届辩论赛于3月30日正式启动，经过初赛、复赛、半决赛三轮激烈角逐，中国人民大学和西南政法大学两支代表队将在2019中国国际商标品牌节期间进行冠军争夺，围绕“纯出口定牌加工所贴附‘商标’是否构成商标使用”展开辩论。

 In order to promote the construction of intellectual property culture with the core of "respecting knowledge, advocating innovation, being integrity and law-abiding,"  CTA and Beijing Justra Intellectual Property Center, Wanhuida Peksung IP Group as well as School of Law of Beijing Technology and Business University jointly organized the "Wanhuida  Peksung Cup" 1st  CTA National University Trademark Hot Issues Debate Competition. The competition was officially launched on March 30. After three rounds of preliminary matches, rematches, and semi-finals, Renmin University of China and Southwest University of Political Science & Law will compete for the championship during the CTF2019.

The Final Topic:

Pro : The “trademark” attached to the（Purely for export）OEM constitutes trademark use.

Con: The “trademark” attached to the（Purely for export）OEM does not constitute trademark use.

09:00-12:00

主持人：北京君策知识产权发展中心主任汪泽

Moderator: Wang Ze, Director of Beijing Justra Intellectual Property Center

地点：银川国际交流中心酒店银川厅1+2

Venue: Yinchuan Hall 1+2, Yinchuan International Convention Centre Hotel

09:00-9:50

辩论赛决赛

Final Debate

主席：北京工商大学法学院副教授张龙

正方：中国人民大学

反方：西南政法大学

President：ZHANG Long, School of Law, Beijing Technology and Business University

Pro: Renmin University of China

Con: Southwest University of Political Science & Law

9:50-11:45

君策论坛：决赛辩题专家解析

Justra Forum: Expert analysis on the topic of the final debate

9:50-10:10

最高人民法院知识产权庭审判长王艳芳

WANG Yanfang, Chief Judge, Intellectual Property Tribunal, Supreme People’s Court

10:10-10:20

国家知识产权局商标局专家

Expert, Trademark Office of CNIPA

10:30-10:45

茶歇

Tea Break

10:45-11:05

北京市高级人民法院知识产权庭审判长陶钧

TAO Jun, Chief Judge, Intellectual Property Tribunal, Beijing High People’s Court

11:05-11:25

同济大学法学院教授张伟君

Prof. ZHANG Weijun, School of Law, Tongji University

11:25-11:45

万慧达知识产权高级合伙人黄晖

HUANG Hui, Senior Partner, Wan Hui Da

11:45-12:00

辩论赛颁奖仪式

Awarding Ceremony

11:45-11:50

闭幕致辞：中华商标协会副秘书长臧宝清

Closing Remarks:ZANG Baoqing, Deputy Secretary General, CTA

11:50-12:00

辩论赛颁奖仪式

Awarding Ceremony

颁发“最佳辩手”

Award the "Best Debater"

颁发“最佳指导老师”

Award the "Best Instructor"

颁发“优胜奖”

Award the "Winning Award"

颁发“第三名”“亚军”和“冠军”

Award the "third place" "runner-up" and "champion"

7月7日上午  星期日 |  Sunday,July 7^th

平行会议四：发现地标之美论坛（同声传译）

Parallel Meeting 4: Forum onFinding the Beauty of Geographical Indication Trademarks (with Simultaneous Interpretation)

主办单位：中华商标协会| Organizer: China Trademark Association

承办单位：中华商标协会地理标志分会| Undertaker: GeographicalIndication Branch, CTA

该分论坛是我会2019“发现地标之美”系列主题活动之一，主题为“发现地标之美，助力乡村振兴”。届时将邀请各界专家学者进行研讨：国家知识产权局知识产权保护司代表介绍地理标志产品保护工作进展情况；国家知识产权局商标局代表介绍地理标志商标注册、宣讲和保护总体情况；北京知识产权法院系统法官介绍地理标志商标授权确权行政审判新动态；我国地理标志权利人就地理标志在管理和运用方面的经验、遇到的问题以及地理标志商标对带动区域经济发展做出的贡献进行介绍；日本弁理士会代表就日本地理标志保护制度进行介绍；江西泰和县领导就地理标志的运用和推广在精准扶贫、精准脱贫方面的重要作用进行介绍。

This sub-forum is one of the thematic activities of the "Discovering the Beauty of Geographical Indication" series of our association in 2019. The theme is "Discovering the Beauty of Geographical Indication, Helping the Villages Revitalize". Experts and scholars from all walks of life will be invited to discuss: representative of the Intellectual Property Protection Department of CNIPA will introduce the progress of the protection of geographical indications products; representative of the Trademark Office of CNIPA will introduce the general situation of registration, publicity and protection of geographical indication trademarks; judge of the Beijing Intellectual Property Court system will introduce the new trends of administrative trials on the approval and confirmation of geographical indication trademarks; owner of geographical indications will introduce the experience in management and utilization, problems encountered and contribution of geographical indication trademarks to regional economic development; representative of JPAA will introduce the protection system of geographical indications in Japan; and the leader of Taihe County, Jiangxi Province, will introduce the important role of the application and promotion of geographical indications in precise poverty alleviation and relief.

09:00-12:00

主持人：中华商标协会地理标志分会执行会长杨永岗 |

Moderator:YANG Yonggang, Executive Director of GeographicalIndication Branch, CTA

地  点：银川国际交流中心酒店黄河厅3

Venue: Yellow River Hall 3, Yinchuan International Convention Centre Hotel

09:00-09:05

主持人开场、嘉宾介绍

Opening remarks, Guest Introduction

09:05-09:20

国家知识产权局知识产权保护司代表

Speaker:leader of the Intellectual Property Protection Department of CNIPA

09:20-09:35

国家知识产权局商标局代表

Speaker: leader of the Trademark Office of CNIPA

09:35-09:50

北京知识产权法院法官周丽婷

Speaker: ZHOU Liting,Judge, Beijing IP Court

09:50-10:05

威海市文登区市场监督管理局党组书记、局长王永利

Speaker:WANG Yongli, Director General, Wendeng District  Administration for Market Regulation,Weihai City

10:05-10:30

茶歇

Tea Break

10:30-10:45

江西泰和县县委常委、副县长王海滨

Speaker:WANG Haibin，County CPC Committee Member、Deputy County Mayor of  Taihe County, Jiangxi Province

10:45-11:15

日本弁理士会国际活动中心副主任、日本弁理士会商标委员会副主席前田大辅

Speaker: Maeda DAISUKE, Deputy Director General of JPAA International Activities Center, Vice Chairperson of JPAA Trademark Committee

11:15-11:30

杭州市西湖区龙井茶产业协会会长商建农

Speaker: SHANG Jiannong, President of Longjing Tea Industry Association, Xihu District, Hangzhou

11:30-11:45

法国香槟酒协会中国代表王蔚

Speaker:Ms.WANG Wei, Chief représentative of Comité Champagne in China

11:45-12:00

互动环节

Q & A

7月7日上午  星期日 |  Sundaymorning, July 7^th

平行会议五：超凡沙龙—新法关于商标恶意注册条款实施有关问题（同声传译）

Parallel Meeting 6:CHOFN Salon – On the Implementation of the Articles Concerning Bad Faith Filing under the New Trademark Law (Simultaneous Interpretation)

新修订的商标法第四条新增规定，“不以使用为目的的恶意商标注册申请，应当予以驳回”，这对于我国遏制商标恶意注册和囤积行为有着重大意义。沙龙邀请来自商标审查、评审部门的专家，商标行政、民事案件的资深法官，高校学者，以及企业和律所代表，就相应的法律理解、实践经验与困惑等问题进行集中探讨，将有助于在新法正式实施前更好地发现和解决问题，明确法律适用条件，促进法律实施。

Article 4 of the new Trademark Law provides that “the bad faith applications not aiming at use shall be rejected”, significant to crack down the trademark warehousing and squatting in China. Invited are expert examiners from the China National IP Administration (CNIPA), judges experienced in the trademark administrative and civil cases, representatives from enterprises and law firms, who will conduct in-depth discussion on the interpretation and practical experiences and concerns which may help to discover and solve the problems, clarify the conditions of legal application, and promote the implementation before the new Law officially comes into effect. 

09:00-11:50

主持人：超凡股份合伙人、律师陈剑 | Moderator: Jian CHEN,Chofn Partner and Attorney

地  点：银川国际交流中心贵宾接见厅1|Venue: VIP Hall, Yinchuan International Convention Center Hotel

09:10-09:25

四川剑南春股份有限公司副总经理赵君

Speaker:ZHAO Jun, Vice General Manager of  JIAN NAN CHUN STOCK CO., LTD

09:25-09:40

超凡股份合伙人、商标专业总监杨静安

Speaker:YANG Jingan , Chofn PartnerandSeniorAttorney

09:40-09:55

国家知识产权局商标局审查管理部门相关负责人（商标审查角度）

Speaker:CNIPA Application Examiner (from the examiners’ perspective)

09:55-10:10

国家知识产权局商标局异议部门相关负责人（商标异议案件审理角度）

Speaker:CNIPA Opposition Examiner (from the opposition examiners’ perspective)　

10:10-10:25

国家知识产权局商标评审相关审理处负责人（商标评审角度）

Speaker:CNIPA Appeal Examiner (from the appeal examiners’ perspective)

10:25-10:40

北京市高级人民法院知识产权庭庭长助理潘伟

Speaker: PAN Wei , Assistant to President of  IP Tribunal, Beijing High Court

10:40-10:55

中国知识产权专家库专家张学军

Speaker:ZHANG Xuejun , the Selected Expert of National Intellectual Property Database

10:55-11:10

中央财经大学法学院教授杜颖

Speaker:Prof. DU Ying, Law School of the Central University of Finance and Economics

11:10-11:50

互动交流

Q & A

7月7日下午  星期日 |  Sunday,July 7^th

平行会议一：商标品牌价值评价论坛（同声传译）

Parallel Meeting 1: Forum on Trademark & Brand Evaluation  (with Simultaneous Interpretation)

主办单位：中华商标协会| Organizer: CTA

承办单位：中国商标品牌研究院、银川市市场监督管理局

| Undertaker: China Trademark & Brand Institute、Administration for Market Regulation, Yinchuan City 

第二届“商标品牌价值评价论坛”主题为：提升中国商标品牌价值，弘扬中国品牌正能量；打造银川高价值地理标志产品。论坛将邀请政府机关、行业协会、媒体、高校、大数据公司、调查公司、品牌企业等专家代表，将围绕论坛主题进行精彩演讲，共同探讨通过科学化、精细化的价值评价与品牌布局，推动以品牌为支撑的企业发展。论坛将重点发布2019银川地理标志商标品牌价值排行榜，并进行有奖竞猜。论坛还将设置高端对话环节，以对话讨论形式向与会者们提供直接与品牌发展沟通的语言，用大量数据和独到分析直观展现商标品牌对各行各业的重要意义。

The theme of the second "Forum on Trademark & Brand Evaluation" is to enhance the brand value of Chinese trademarks, promote the positive energy of Chinese brands, and create high-value geographical indications products in Yinchuan. The forum will invite experts and representatives from government organs, industry associations, media, universities, big data companies, survey companies and brand enterprises to make brilliant speeches around the theme of the forum and discuss how to promote the development of enterprises supported by brands through scientific and refined value assessment and brand layout. The forum will publish the list of Yichuan geographical indication trademark-brand，and hold a quiz with award which could be the best local product.The forum will also set up dialogue session to provide participants with the language of direct communication with brand development in the form of dialogue and discussion, and visually demonstrate the significance of brand to all walks of life with a large amount of data and unique analysis.

13:30-17:05

主持人：中国人民大学“杰出学者”、副教授、博士生导师、中国商标品牌研究院专家钱明辉

|Moderator: QIAN Minghui, Professor , Expert of CTBI,Renmin University of China

地  点：银川国际交流中心酒店银川厅1+2|

Venue: Yinchuan Hall 1+2, Yinchuan International Convention Centre Hotel

13:30-13:35

主持人开场

Opening remarks by Moderator

13:35-13:45

中华商标协会副秘书长、中国商标品牌研究院联席副院长南平

Speaker: NAN Ping, Deputy Secretary General of CTA, Deputy  President of CTBI

13:45-14:25

第一部分：弘扬中国品牌正能量

Part I: Promote the Positive Energy of Chinese Brands

13:45-14:05

武汉大学质量发展战略研究院院长、教授，国家社科基金重大招标项目首席专家程虹

Speaker:CHENG Hong, President, Professor of the Research Institute of Quality Development Strategy of Wuhan University, Chief expert for major bidding projects of the National Social Science Fund

14:05-14:25

中国教育大数据研究院副院长、中国（西安）丝绸之路研究院一带一路大数据中心研究员、国统大数据研究实验室主任、首页科技创始人江青

Speaker:JIANG Qing, Vice President of China Edcation

Big Data Research Institute，Founder of Homepage Science and Technology

14:25-15:-05

2019银川地理标志商标品牌价值排行榜发布仪式及竞猜活动

Ceremony of Evaluation Release for Geographical Indications in Yinchuan and Guessing Activities

14:25-14:45

银川市副市长张全智

Speaker: ZHANG Quanzhi，Deputy Mayor of Yinchuan (introduction)

14:45-15:05

中华商标协会副秘书长南平

Speaker: NAN Ping, Deputy Secretary General of CTA, Deputy  President of CTBI (releasing)

15:05-15:15

茶歇

Tea Break

15:15-15:45

第二部分：提升中国商标品牌价值

Part II:

Enhance the Brand Value of Chinese Trademarks

15:15-15:30

中国人民大学商学院市场营销系教授，中国商标品牌研究院首席专家陈冠

Speaker: CHEN Guan, Chief Expert of CTBI and Professor of Marketing Department, Business School, Renmin University of China

15:30-15:45

宁夏类人首酒庄董事长冯清

Speaker: FENG Qing

15:45-16:45

第三部分：高端对话—品牌发展自强之路

Part III：High-end Dialogue-Road to Brand Development and Self-improvement

中国人民大学商学院市场营销系教授，中国商标品牌研究院首席专家陈冠

Speaker: CHEN Guan, Chief Expert of CTBI and Professor of Marketing Department, Business School, Renmin University of China

武汉大学质量发展战略研究院院长、教授，国家社科基金重大招标项目首席专家程虹

Speaker:CHENG Hong, President, Professor,the Research Institute of Quality Development Strategy of Wuhan University,Chief expert for major bidding projects of the National Social Science Fund.

北京希煜品牌咨询有限公司董事长王超

Speaker: WANG Chao, Chairman of Beijing Xi Yu Brand Consulting Co,Ltd.

沃民高新科技（北京）股份有限公司合伙人，沃德网情研究院满意度研究中心主任刘彤洲

Speaker:Liu Tongzhou, Partnerof Wo Min Hi-tech Technology（Beijing） Co., Ltd.

红盾大数据（北京）有限公司副总经理周洪美

Speaker: ZHOU Hongmei，Deputy General Manager of Red Shield Big Data (Beijing) Co., Ltd.

16:45-17:00

相关企业颁发竞猜活动奖品

Awarding prizes for guessing activities

17:00-17:05

闭幕及总结

Closing and concluding remarks

7月7日下午  星期日 |  Sunday,July 7^th

平行会议二：老字号商标品牌创新与发展论坛（同声传译）

Parallel Meeting 2: Forum on Innovation and Development of Time-honored Trademark & Brand (with Simultaneous Interpretation)

主办单位：中华商标协会| Organizer: CTA

协办单位：北京老号汇知识产权代理有限公司丨Sponsor:Beijing Laohaohui Intellectual Property Agency Co., Ltd.

承办单位：中华商标协会老字号分会丨Time-Honored Brands Branch,CTA

本论坛由中华商标协会老字号商标分会主办，主题是“思创新、促立法、助发展”。论坛将集中听取、收集老字号企业对于商标法的修订意见，特别是老字号企业名称与商标权的冲突问题，提出商标法修改意见建议。本届论坛将邀请商务部相关领导、商标主管部门、知识产权法院法官、著名老字号企业及专家进行演讲并与参会人员进行交流。

This forum is organized by the Time-Honored Brand Branch of China Trademark Association. Its theme is "thinking about innovation, promoting legislation and helping development". The forum will concentrate on listening to and collecting opinions of old-brand enterprises on the revision of the Trademark Law, especially on the conflict between the name of the old-brand enterprises and the trademark rights, and put forward suggestions on the revision of the Trademark Law. The forum will invite relevant leaders of the Ministry of Commerce, trademark authorities, judges of intellectual property courts, famous old-brand enterprises and experts to give speeches and exchange views with participants.

13:30-17:00

主持人：中华商标协会副秘书长吴东平| Moderator: WU Dongping, Deputy General Secretary of CTA

地  点：银川国际交流中心酒店黄河厅1+2

|Venue: Yellow River Hall1+2, Yinchuan International Convention Centre

13:30-13:50

国家知识产权局商标局代表

Speaker: CTMO,CNIPA

13:50-14:15

江苏省高级人民法院知识产权庭审判长曹美娟

Speaker:CAO Meijuan,Chief Judge,IP Division of the Jiangsu High People’s Court

14:15-14:40

杭州胡庆余堂集团有限公司董事长刘俊

Speaker:LIU Jun,  Chairman of Hangzhou Huqingyutang Group Co., Ltd.

14:40-15:05

 国家商务部中华老字号专家委员会成员、中华老字号品牌委员会主任丁惠敏

Speaker:Ding Huimin, Member of the Expert Committee of China Time-honored Brands, the Ministry of Commerce of China and Director of the Brand Committee of the China Time-honored  Brand

15:05-15:25

茶歇

Tea Break

15:25-15:45

云南金六福贸易有限公司市场部总监徐建勋

Speaker:XU Jianxun, Yunnan jinliufu trading co., ltd

15:45-16:10

百度移动生态市场部负责人李思宁

Speaker: LI Sining, head of Baidu Mobile Ecosystem Marketing Department

16:10-16:30

国家商标品牌创新创业（广州）基地领导武东兴

Speaker:Wu Dongxing, General Manager,National Brand Innovation and Entrepreneurship (Guangzhou) Base

16:30-17:00

讨论成立“促进老字号商标保护列入商标法修改议题工作组”

The establishment of a working group to promote the protection of time-honored brands to be included in the issue of trademark law amendment.

7月7日下午  星期日  | Sunday, July 7^th

平行会议三：中日商标交流会（交传）

Parallel Meeting 3:CTA&JPAA Meeting （with Consecutive Interpretation）

中日交流会是了解中日两国商标制度的交流平台，中华商标协会与日本弁理士会共同挑选了当今对方最关注的主题,邀请本国的专家就此进行讲解。今年，中方将介绍商标法第四次修改的内容及其对实务的影响以及外内商标申请中选定指定商品/服务时的注意事项。日方将介绍在日本被恶意抢注商标时的解决方法以及日本特有的“防御标识制度”的概要与利用。此外，中日双方还分别介绍在其本国的连续三年不使用撤销程序中对于“使用” 的认定。

The CTA&JPAA Meeting is an exchange platform for understanding the trademark system between China and Japan. The China Trademark Association and the Japan Patent Attorneys Association jointly selected the topics of greatest concern to each other nowadays and invited their own experts to explain them. This year, the Chinese side will introduce the content of the fourth amendment of the Trademark Law and its impact on practice, as well as the matters needing attention in selecting designated goods/services in the application of trademarks from abroad. Japanese side will introduce the solution to the problem of malicious trademark registration in Japan and the outline and utilization of Japan's unique "defensive mark system". In addition, the two sides will also introduce the identification of "use" in the two country's cancellation procedures for three consecutive years of non-use.

13:30-16:50

主持人、翻译：北京邦信阳知识产权服务有限公司高级顾问朱俊

Host and interpreter: ZHU Jun, senior consultant of Beijing BOSS & YOUNG IP Services Law Office

翻译：日本弁理士会国际活动中心成员张华威

Interpreter: ZHANG Huawei, Member of JPAA International Activities Center

地点：银川国际交流中心酒店贵宾接见厅1|

Venue: VIP Hall 1, Yinchuan International Convention Centre Hotel

13:30-14:00

日本弁理士会国际活动中心成员、日本弁理士会贸易便捷化对策委员会副主席黑濑勇人

Speaker: Kurose HAYATO, Member of JPAA International Activities Center, Vice Chairperson of JPAA IP Enforcement Facilitation Committee

14:00-14:30

北京三友知识产权代理有限公司总经理党晓林

Speaker：DANG Xiaolin, general manager of Beijing Sanyou Intellectual Property Agency Ltd.

14:30-15:00

日本弁理士会国际活动中心成员齐藤整

Speaker: Saito SEI, Member of JPAA International Activities Center

15:00-15:20

茶歇

Tea Break

15:20-15:50

隆天知识产权代理有限公司合伙人、商标版权部经理吴滌

Speaker：WU Di, partner and manager of the trademark and copyright department of Lung Tin Intellectual Property Agent Ltd.

15:50-16:20

日本弁理士会商标委员会委员、日本弁理士会贸易便捷化对策委员会委员矢冨亚弥

Speaker: Yadomi AMI, Member of JPAA Trademark Committee and JPAA IP Enforcement Facilitation Committee

16:20-16:50

上海专利商标事务所有限公司商标业务日本团队负责人、 商标代理人王逸奇

Speaker：WANG Yiqi, trademark agent, head of the Japan team of trademark business of Shanghai Patent & Trademark Law Office, LLC.

7月7日下午  星期日  | Sunday, July 7^th

平行会议四：国际商标律师论坛（同声传译）

Parallel Meeting 4: International Trademark Lawyers Forum(with Simultaneous Interpretation)

国际商标律师论坛将邀请来自各大洲不同国家商标律师优秀代表，介绍不同国家商标法律制度的内容及各国商标发展趋势及情况，交流分享商标法律案件的办理经验。为国内商标律师提供学习交流机会，了解最新的国际商标法律动态，同时为中国商标法律的发展提供借鉴意义。

The International Trademark Lawyers Forum will invite outstanding representatives of trademark lawyers from different countries worldwide to introduce the contents of trademark legal systems in different countries and the development trend and situation of trademarks in different countries, and share their experiences in dealing with trademark legal cases. Provide opportunities for domestic trademark lawyers to learn and exchange, understand the latest international trademark law trends, and provide reference for the development of China's trademark law.

13:30-17:00

主持人：永新专利商标代理有限公司副总经理、高级合伙人沈春湘 

| Moderator:Christopher SHEN，Vice President, Senior Partner ，NTD Intellectual Property Attorneys

地  点：银川国际交流中心酒店贵宾接见厅2| VIP Hall 2, Yinchuan International Convention Centre Hotel

13:30-14:00

美国Tarter LLP合伙人、代理人 Mark Rosenberg 

Speaker: Mark ROSENBERG, attornry, partner of Tarter LLP

14:00-14:30

新西兰 Baldwins Intellectual Property合伙人、律师Penelope Catley

Speaker: Penelope CATLEY, lawyer, partner of Baldwins Intellectual Property

14:30-15:00

英国BDB PITMANS合伙人、律师李光泰 

Speaker: Dennis LEE, lawyer, partner of BDB PITMANS

15:00-15:20

茶歇

Tea Break

15:20-15:50

 巴西知识产权协会主席Luiz Edgard Montaury Pimenta

Speaker:Luiz Edgard Montaury Pimenta,President of ABPI

15:50-17:00

律师座谈

Christopher SHEN、 Mark Rosenberg 、Penelope Catley、Dennis LEE、Luiz Edgard Montaury Pimenta

7月7日下午  星期日 | Sunday, July 7^th

平行会议五：三友沙龙--破解新技术、新业态冲击下商标使用的是与非（同声传译）

Parallel Meeting 5: Trademark Use Influenced by New Tech and New Business Model (Simultaneous Interpretation)

商标使用是商标领域的一个重要课题，新科技、新业态在改变人们生活的同时也在影响着商标的使用方式、使用效果和证据收集。此次的三友沙龙将从法官、审查员和律师的角度通过案例剖析新环境下商标使用和举证中的特殊问题，解读商标案件中对新环境下的使用事实和证据的认定。

Use is a very important topic in the trademark field. While changing the life of the people, the new technology and new business model are also influencing the trademark use in terms of use means, effect and evidence collection. Sanyou's Salon will analyze the special issues of trademark use in the new environment and its proving with case examples from the perspectives of judges, examiners and lawyers, presenting how to ascertain the fact and evidence thereof.

13:30-17:30

主持人：中华商标协会副秘书长臧宝清| Moderator: ZANG Baoqing, Deputy Secretary General, CTA

地  点：银川国际交流中心酒店黄河厅3|Yellow River Hall 3， Yinchuan International Convention Centre Hotel

13:30-13:35

开幕致辞：三友总经理党晓林

Opening Remarks: DANG Xiaolin, General Manager of Beijing Sanyou Intellectual Property Agency Ltd.

13:35-14:20

三友合伙人/商标部部长/律师沈兰英

Speaker: Lena SHEN, Partner/Attorney-at-law/Manager of TM Dept., Beijing Sanyou Intellectual Property Agency Ltd.

14:20-15:10

国家知识产权局商标局

Speaker: CTMO, CNIPA

15:10-15:20

交流

Q & A

15:20-15:40

茶歇

Tea Break

15:40-16:25

三友合伙人/法律部副部长/律师石亚凯

Speaker：SHI Yakai, Partner/Attorney-at-law/Deputy Manger of Legal Dept., Beijing Sanyou Intellectual Property Agency Ltd

16:25-17:15

北京知识产权法院法官芮松艳

Speaker: RUI Songyan,Judge, Beijing Intellectual Property Court

17:15-17:25

交流

Q & A

17:25-17:30

闭幕致辞：中华商标协会副秘书长臧宝清

Closing Remarks: ZANG Baoqing, Deputy Secretary General, CTA

7月7日下午  星期日  |  Sunday, July 7^th

超凡红酒品尝晚宴（受邀者参加）Chofn Wine-Tasting Dinner Reception (By Invitation)

时间：18:00-22:30 | Time：18:00-22:30

地点：宁夏志辉源石酒庄  | Ningxia Yuanshi Vineyard

7月8日上午  星期一 | Monday, July 8^th

平行会议一：中国企业商标海外维权论坛（同声传译）

Parallel Meeting 1: Forum on Overseas Trademark Enforcement of Chinese Enterprises (with Simultaneous Interpretation)

本论坛旨在探讨 “一带一路”和中国企业“走出去”战略背景下，如何充分发挥行业协会等组织的平台作用，促进组织成员间就商标海外维权的信息共享和资源对接；如何建立和完善商标海外监测预警机制，提高商标海外维权的反映速度；如何加强商标海外维权国际交流与合作，建立商标海外维权协作机制，从而加强中国企业商标品牌国际保护能力，助力中国品牌走向世界。

The purpose of this forum is to explore how to bring into full play the platform role of trade associations and other organizations in the context of "one belt and one road" and Chinese enterprises' "going global" strategy, so as to promote information sharing and resource docking among members on overseas trademark enforcement, how to establish and improve the overseas trademark monitoring and early warning mechanism, to improve the reaction speed of overseas trademark enforcement, and how to strengthen international exchange and cooperation on overseas trademark enforcement, to establish the cooperation mechanism for overseas trademark enforcement, thereby strengthening the international protection capacity of Chinese enterprises' trademarks and brands, and helping Chinese brands to go global.

09:00-12:00

主持人：中华商标协会副会长、上海专利商标事务所有限公司副总经理蒋正龙 |Moderator:JIANG Zhenglolng,Vice Chairman, CTA;Senior Partner,Shanghai Patent &Trademark Law Office,LLC

地  点：银川国际交流中心酒店黄河厅1+2 

|Yellow River Hall 1+2, Yinchuan International Convention Centre Hotel

09:00-09:05

国家知识产权局知识产权保护司领导致辞

Speech by Official from the IP Protection Department, CNIPA

09:05-09:30

第一环节：中国企业商标海外维权概况介绍

First Section: Introduction to overseas rights protection of Chinese companies

国家知识产权局知识产权保护司综合业务处负责人

Speaker: Examiner from the General Office of IP Protection Department, CNIPA

义乌市市委常委、副市长刘磊

Speaker::LIU Lei, Vice Mayor of Yiwu City

09:30-11:00

第二环节：海外维权案例分析

Second Section: Analysis of overseas rights protection cases

好孩子国际高级副总裁竺云龙

Speaker:Andy Zhu, Senior Vice President, GoodBaby International

中央民族大学法学院副教授熊文聪 

Speaker:XIONG Wencong,Associate Professor Law School in Minzu University of China

超凡知识产权合伙人王合锋                                                                                     

Speaker:Vic WANG,Partner,Chofn Intellectual Property    

11:00-11:15

茶歇

Tea break

11:15-12:00

第三环节：如何建立有效的海外维权工作机制

Third Section: How to establish an effective overseas rights protection mechanism

国家知识产权局知识产权保护司综合业务处负责人

Speaker: Examiner from the General Office of IP Protection Department, CNIPA

洋河股份法务部部长孙艳艳  

Speaker:SUN Yanyan，Director of Legal Affairs Department，Yanghe Stock  

博默特&博默特知识产权律师事务所合伙人彼得·格罗斯

Speaker:Peter Gross，Partner， Boehmert & Boehmert   

7月8日上午  星期一 | Monday, July 8^th

平行会议二：区域品牌发展市县长论坛（同声传译）

Parallel Meeting 2: Forum of City & County Mayors-Regional Brand Development (with Simultaneous Interpretation)

本论坛由中华商标协会和《小康》杂志社共同举办，邀请国家知识产权局商标局专家、市县区领导、商标品牌领域的专家学者、企业家等，交流区域品牌发展的经验、路径和策略，发布相关品牌发展指数，服务区域品牌建设，促进区域经济创新发展，以全面小康理念共同培育我国区域品牌发展中坚力量，进一步促进我国区域品牌和区域品牌经济的竞争力和影响力的提升。

This forum is jointly organized by China Trademark Association and the Well-off Magazine. Experts from the Trademark Office of CNIPA, leaders of cities and counties, experts, scholars and entrepreneurs in the field of trademark and brand are invited to exchange experiences, paths and strategies of regional brand development, issue relevant brand development indexes, serve regional brand construction, and promote innovation development of regional economy in order to jointly cultivate the backbone of China's regional brand development with the idea of comprehensively well-off society and further promote the competitiveness and influence of China's regional brand and regional brand economy.

09:00-12:00

主持人：中华商标协会副秘书长南平| Moderator: NAN Ping, Deputy Secretary General, CTA

地  点：银川国际交流中心酒店黄河厅3

|Venue: Yellow River Hall 3, Yinchuan International Convention Centre Hotel

主办单位：中华商标协会、《小康》杂志社| Organizer: CTA, the Well-off Magazine

协办单位：鼎宏知识产权服务有限公司| Dinghong Intellectual Property Service Co., Ltd.

09:00-10:35

第一环节：领导致辞和主题演讲

Session 1: Remarks and keynote speeches by leaders

09:00-09:10

《小康》杂志社社长舒富民致辞

Speaker:SHU Fumin, Leader from the Well-off Magazine

09:10-09:20

国家知识产权局专家致辞

Speaker: Experts from Trademark Office of CNIPA

09:20-09:35

四川省市场监督管理局副局长、党组副书记，四川省知识产权服务促进中心党组书记赵辉致辞

Speaker: ZHAO Hui,Deputy Director and Deputy Secretary of the Party Group of  the Administration for Market Regulation of Sichuan Province; Secretary of  Party Group of the Sichuan Intellectual Property Service Promotion Center

09:35-09:45

银川经济技术开发区党工委员、管委会副主任唐翱

Speaker: TANG Ao,Member of  the Party Working Committee 、Deputy Director of Managing Committee of Yin Chuan Economic and Technology Development Zone 

09:45-09:55

黑龙江省延寿县委副书记、政府县长张洪岐（副厅级）

Speaker: ZHANG Hongqi (Deputy Director Level), Deputy Secretary of the CPC County Committee and Head of the Yanshou County, Heilngjiang Province

09:55-10:05

河北省张家口市崇礼区政府副区长田明

Speaker: TIAN Ming,Deputy Director,Chongli District, Zhangjiakou City, Hebei Province

10: 05-10:15

湖北省咸宁赤壁市委书记盛文军

Speaker: SHENG Wenjun, Secretary of the CPC Committee of Chibi, Xianning City, Hubei Province

10:15-10:25

甘肃省皋兰县县长杜宁让

Speaker: DU Ningrang, County Governor, Gaolan County

10:25-11:30

茶歇

Tea Break

10:25-10:45

第二环节：专家发言

Session 2: Speeches by experts

10:45-11:05

360全国中小渠道业务部总经理周鹏

Speaker: ZHOU Peng, general manager of the 360 National Small and Medium-Siezed Business Department

11:05-11:20

中国人民大学“杰出学者”、信息资源管理学院院长助理，副教授、博士生导师钱明辉

Speaker: QIAN Minghui, "Outstanding Scholar", Assistant Dean of the School of Information Resources Management, Associate Professor, and Doctoral Supervisor of the Renmin University of China

11:20-11:30

鼎宏知识产权集团高级合伙人、四川泽实律师事务所主任律师、西部农业品牌研究院副院长何伟

Speaker: HE Wei,Senior Partner of Dinghong Intellectual Property Group,Chief Lawyer of Sichuan Zeshi Law Firm,Vice President of Research Institute of Western Agricultural Brand

11:30-12:00

第三环节：年度对话

——“203.7亿：对话区域公用品牌发展潜江模式”

Session 3: The annual dialogue - "203.7 billion: interviewing the development of public brand through the Qianjiang model"

对话主持：

武汉大学质量发展战略研究院院长程虹教授

主讲嘉宾：

潜江市委副书记舒敏（发言10分钟）

对话嘉宾：

舒富民、舒敏、周鹏、钱明辉、唐翱等

Dialogues between representatives of city & county mayors and experts & scholars

Shu Min, deputy secretary of Qianjiang Municipal Committee (Speech of 10 minutes)

Guests:

Shu Min, Zhou Peng, Qian Minghui and Tang Ao

2019年7月8日上午 星期一 |  Monday, July 8^th

平行会议三：知识产权领域院长论坛（同声传译）

Parallel Meeting 3: Forum of Deans in IP Field  (with Simultaneous Interpretation)

主办单位：中华商标协会| Organizer: CTA

承办单位：中国商标品牌研究院| Undertaker: China Trademark & Brand Institute

本论坛以积极探索国家知识产权局领导提出的“以商标为支撑的品牌经济高质量发展”为目标，研究新形势下商标品牌建设工作的新理念、新方法、新举措，挖掘中国品牌经济建设新动能，寻求商标品牌问题的理论出口，加强行政与学术研究相结合，为推动品牌经济高质量发展提供理论支撑。论坛将紧密围绕深化品牌发展主题，对构建“商标+品牌经济”模式进行深入交流。

本次论坛主讲嘉宾阵容强大，各高校知识产权相关领域的院长齐聚一堂，围绕论坛主题进行精彩演讲，给大家带来商标品牌理论前沿的饕餮盛宴。

With the goal of actively exploring the "high-quality development of brand economy supported by trademarks" put forward by the leadership of CNIPA, this forum studies the new ideas, new methods and new measures of brand construction under the new situation, taps the new momentum of brand economy construction in China, seeks the theoretical exit of brand problems, and strengthens the combination of administrative and academic research to provide theoretical support for promoting the high-quality development of brand economy. The forum will closely focus on the theme of deepening brand development and conduct in-depth exchanges on the construction of "trademark + brand economy" model. This forum has a strong guest lineup. The deans of intellectual property-related fields of universities gather together to give wonderful speeches around the theme of the forum, bringing you a feast on the frontier of trademark and brand theory.

09:00-11:20

主持人：中华商标协会副秘书长臧宝清| Moderator: ZANG Baoqing, Deputy Secretary General, CTA

地  点：中国银川国际交流中心酒店银川厅1+2|

Venue: Yinchuan Hall 1+2, Yinchuan International Convention Centre Hotel

09:00-09:05

主持人开场

Opening remarks by Moderator

09:05-09:25

北京大学粤港澳大湾区知识产权发展研究院执行院长、教授、博士生导师张平

Speaker:ZHANG Pin,g Professor and Doctoral Supervisor,  Executive President of Peking University Guangdong-Hong Kong-Macao Greater Bay Area IP Development & Research Institute

09:25-09:45

中央财经大学知识产权研究中心主任、教授、博士生导师杜颖

Speaker:Du Ying, Professor, School of Law, doctoral supervisor, Director of Intellectual Property Law Department, Central University of Finance and Economics

09:45-10:05

重庆理工大学知识产权学院院长、教授苏平

Speaker: SU Ping, Professor and Doctoral Supervisor,Dean of IP College, Chongqing University of Technology

10:05-10:15

茶  歇

Tea Break

10:15-10:35

中山大学法学院教授李扬

Speaker: Li Yang, Professor, Law School,,Zhongshan University

10:35-11:55

四川大学监管科学研究院常务副院长李安渝

Speaker: LI Anyu， Vice President of Regulatory science Insititude，Sichuan University

10:55-11:15

武汉大学知识产权与竞争法研究所所长、博士生导师、教授宁立志

Speaker:NING Lizhi, Professor and Director of the institute of intellectual property and competition law of Wuhan University

11:15-11:20

闭幕及总结

Closing and concluding remarks

7月8日下午 星期一  |  Monday, July 8^th

平行会议一：商标司法保护论坛--商标法修改之侵权责任与赔偿额计算（同声传译）

Parallel Meeting 1: Forum on Trademark Judicial Protection-Infringement Liability and Compensation Amount in the Amendmentto the Trademark Law (with Simultaneous Interpretation)

今年4月23日通过的商标法修正案，将商标侵权法定赔偿额进一步提高到500万元，将惩罚性赔偿的倍数提高到五倍，同时还进一步规定了销毁侵权商品等商标侵权责任。结合商标法修改，本论坛将对商标侵权责任和赔偿额计算等内容进行探讨：1、法定赔偿额及惩罚性赔偿规定的适用与计算；2、侵权商品销毁或不得进入流通领域有关问题。

The amendment to the Trademark Law passed on April 23 this year further increased the statutory compensation for trademark infringement to 5 million RMB, and increased the punitive compensation to five times, and further stipulated the liability for trademark infringement such as destruction of infringing commodities. With the amendment of the Trademark Law, this forum will discuss the liability for trademark infringement and calculation of compensation amount: 1. the application and calculation of statutory compensation and punitive compensation provisions; 2. relevant issues on the destruction of infringing goods or the prohibition of entering the circulation.

13:30-16:30

主持人：中华商标协会副秘书长臧宝清| Moderator: ZANG Baoqing, Deputy Secretary General, CTA

地  点：银川国际交流中心酒店黄河厅1+2|

Venue:Yellow River Hall 1+2, Yinchuan International Convention Centre Hotel

13:30-13:40

主持人开场

Opening Remarks by Moderator

13:40-14:00

上海市高级人民法院知识产权庭法官王静

Speaker:WANG Jing, Intellectual Property Division, Shanghai High People's Court

14:00-14:20

浙江省高级人民法院知产庭高级法官陈宇

Speaker: CHEN Yu,Senior Judge, Intellectual Property Division, Zhejiang High People's Court

14:20-14:40

江苏省高级人民法院知识产权庭审判长曹美娟

Speaker:CAO Meijuan,Chief Judge,IP Division of the Jiangsu High People’s Court

14:40-15:00

茶歇

Tea Break

15:00-15:20

中国知识产权专家库专家张学军

Speaker:ZHANG Xuejun , the Selected Expert of National Intellectual Property Database

15:20-15:40

中山大学法学院教授李扬

Speaker: LI Yang, Professor, Law School,,Zhongshan University

15:40-16:00

待定

To be decided

16:00-16:30

交流

Q &A

2019中国国际商标品牌节闭幕会| Closing Ceremony of 2019 China Trademark Festival

20:00-21:30

地点：银川国际交流中心室外草坪 Venue: Outdoor Lawn of Yinchuan International Convention Center

7月6日-8日 |July 6^th -8^th

09:00- 17:00

2019中国国际商标品牌节交流区（提供茶水）|2019 China Trademark Festival Public Exchange Area (Tea Provided)

地点：银川国际交流中心酒店会议区一层东大堂、会议区二层中厅

|East lobby, 1st Floor &Central Hall,2nd Floor, Meeting Areaof Yinchuan International Convention Centre

会议代表交流

Exchanges among participants

7月6日-8日  July 6^th -8^th

09:00- 17:00

2019中华品牌商标博览会| 2019 China Brands& Trademarks Exposition

地点：银川国际会展中心B、C、D厅| Venue: B、C、DHall, Yinchuan International Exhibition Center